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Last week our Chief Strategy Officer, John Heithaus, presented at the RESO conference on the subject of real estate’s “plumbing” problem. Real estate moves fast, but the systems haven’t kept pace with today’s needs. The platforms MLSs are still operating on were built nearly thirty years ago and the ‘leaks’ are beginning to show. Whether…

“Ocusell is 10x faster, 10x easier.” –Michele Morales, Office Manager With 2,000 agents spread across 27 different offices in Atlanta and North Georgia, BHGRE Metro Brokers is one of the largest brokerages in the state of Georgia. With approximately 80% of their listings appearing in two adjacent MLSs, they needed a way to streamline their…

There’s a lot of talk about pre-market listings, but very little discussion around the operational burden they create for agents and transaction coordinators. Ocusell is built to support the full lifecycle of a listing, from Pre-Market to Coming Soon to Active and everything in between. Today we’re taking a deeper look at how Ocusell makes…

One of the biggest obstacles to introducing new software to an organization is training staff and getting them to make the switch from the old way of doing things. It takes the right mix of educating employees while not overwhelming them with too much information all at once. We’re sharing a few of the ways…

Ancillary services are an essential revenue driver for brokerages. Yet, notifying them is a manual process that relies on the agent, resulting in lost revenue and wasted time. With our Customization Notification Tools, you can set up automatic notifications to your ancillary services and preferred vendors. Our clients are already using this custom tool to…

Today we’re excited to announce a major rollout to Ocusell List Plus™, introducing powerful customization tools that give brokers greater visibility, control, and flexibility across their entire listing process.  Why We Built This Many people know Ocusell as a powerful add/edit platform that gives agents and brokerage staff one place to easily create and publish…

Listing violations are often associated with fines, but the true cost goes far beyond the dollar amount. In working closely with our broker and MLS partners, one constant theme we keep hearing from our clients and MLS partners is how far-reaching and potentially devastating these violations can be. The type of costs vary from one…

For too long, real estate listing violations haven’t been caught until after they’ve been published, once the damage has already been done. At Ocusell, we’re tackling this problem with a solution built into our add/edit platform. We embed business rules directly into each MLS or broker’s listing workflow, ensuring real-time checks occur so any potential…

What are Business Rules and why do they matter? At Ocusell, we live and breathe the business rules that MLSs, brokers, and vendors have to ensure a strong foundation for a fair and equitable housing market. Yet, as crucial as business rules are, they are often some of the most overlooked parts of the industry.…

Ocusell’s auto-populate feature fills in up to 70% of the fields in an add/edit form. For too long, real estate agents have had to juggle numerous different software platforms to perform various tasks. Jumping from one to another, remembering the logins for each one, and merging the information from one to the other was enough…