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Since Day One, Ocusell has been committed to principles behind the global movement called #ResponsibleAI (there’s even groups, such as this one, which provide guidance on how to follow best AI practices). This means not only do we use AI responsibly, but we can also use provide ways for the real industry to use AI…

At Ocusell we understand time is money when it comes to real estate listings. The less time it takes to publish a property on the market, the sooner the ball can get rolling on finding a buyer and closing the deal. As Ocusell has made its way across a diverse array of multiple listing services…

The Ocusell platform was created to streamline the listing process for both brokers (and their agents) and MLSs. We built Ocusell to make sure the MLS is still the foundation of how listings operate within the industry, so the business rules and regulations that protect everyone involved in the transaction stay central to how homes…

Every listing carries dozens of data points, oftentimes hundreds. The time and effort it takes to manually enter the information is not only time-consuming, but it also creates inefficiencies across your brokerage that aren’t always visible. We’re drilling down into the specifics to take a closer look at the hidden costs of manual data entry.  One…

Last week our Chief Strategy Officer, John Heithaus, presented at the RESO conference on the subject of real estate’s “plumbing” problem. Real estate moves fast, but the systems haven’t kept pace with today’s needs. The platforms MLSs are still operating on were built nearly thirty years ago and the ‘leaks’ are beginning to show. Whether…

“Ocusell is 10x faster, 10x easier.” –Michele Morales, Office Manager With 2,000 agents spread across 27 different offices in Atlanta and North Georgia, BHGRE Metro Brokers is one of the largest brokerages in the state of Georgia. With approximately 80% of their listings appearing in two adjacent MLSs, they needed a way to streamline their…

There’s a lot of talk about pre-market listings, but very little discussion around the operational burden they create for agents and transaction coordinators. Ocusell is built to support the full lifecycle of a listing, from Pre-Market to Coming Soon to Active and everything in between. Today we’re taking a deeper look at how Ocusell makes…

One of the biggest obstacles to introducing new software to an organization is training staff and getting them to make the switch from the old way of doing things. It takes the right mix of educating employees while not overwhelming them with too much information all at once. We’re sharing a few of the ways…

Ancillary services are an essential revenue driver for brokerages. Yet, notifying them is a manual process that relies on the agent, resulting in lost revenue and wasted time. With our Customization Notification Tools, you can set up automatic notifications to your ancillary services and preferred vendors. Our clients are already using this custom tool to…

Today we’re excited to announce a major rollout to Ocusell List Plus™, introducing powerful customization tools that give brokers greater visibility, control, and flexibility across their entire listing process.  Why We Built This Many people know Ocusell as a powerful add/edit platform that gives agents and brokerage staff one place to easily create and publish…